5 Styles Worth Trying To Create Awesome Explainer Animations
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Video is the boss! This fact has no opposing view. Without a doubt, explainer videos are among the most effective and engaging tools that every business should have at their fingertips. But, the styles available for explainer videos are just too vast. As a result, finding the perfect one for your own brand might be tricky.
In short, explainer videos can either be live actions or animations. But, there are a lot of variations and mixed styles. They do take time, software, and approaches to create. Today, we’ll explore which explainer video types are the most interesting, what makes them unique, and who they work best for. We hope you find this material helpful, whether you are a B2B or B2C company or just need some understanding on the theme. All you need to do now is relax and take in these top ten interesting explainer video types that we’ve listed!
1. Graphic Animation
What is that?
A very captivating method for giving graphics movement (and emotion!) is graphic explainer animation. This kind of movie uses illustration features rather than photos to express a message through motion as a type of stop motion method (to further illustrate, scroll down).
Who should use it?
Businesses with more complex services or offerings should use this type of explainer animation video style. Many entrepreneurs use this kind of animation to illustrate a difficult concept and persuade their target group because it is so alluring. This type of film can be mixed with a character figure because it is very aesthetically pleasing, which heightens its appeal. Cartoon characters and motion combine their two powerful engagement tools to create a video that leaves a lasting impression on your viewers. It goes without saying that we adore this style.
2. Explainer Video in 2D Animation Style
What is that?
The typical 2D animation, with which you must be used to, is one of the widely used explainer video players. There are several options available to choose from. You can choose animation with a minimalist design, cartoon-style outlines, and so on. This explainer file type is so popular because it easily engages the audience and is very engaging and enjoyable. Such animations are common on social media, which is not surprising. One of the media formats that persons enjoy sharing would be this type.
Who should use it?
One of the more affordable ways to create such a video is the 2d animation style. It is perfect for startups because of this. Additionally, it may ideally be used by both B2C and B2B companies because it can connect to virtually any target focus.
3. Whiteboard Animation
What is that?
Another popular style of delivering a simple persuasive or instructional video in black and white that was originally recorded by an illustrator who drew illustrations and wrote phrases on a whiteboard. Even though this method is now totally online, it still retains the true origins. One enhancement might be the addition of a cartoon figure as the main character or some extra visual effects.
Who should use it?
Whiteboard animations, a type of popular explainer video style, is ideal for companies who wish to focus entirely on describing their service or a certain kind of process without much distraction. These animation video styles are ideal for B2b marketing agencies, Technology groups, and so much more. The idea behind this is that they may communicate complex concepts simply while yet captivating the audience with action and a “live” drawing of the narrative. It’s also perfect for supporting learning!
4. Animation + Action = Live Action
What is that?
A method of drawing attention that combines animated characters with actual people. Typically, the animated parts are added after the camera-based portion of this explainer video format takes place. The final effect is made much more exciting by the possibility of interaction between the “actors” and real individuals.
Who should use?
This powerful mix of live-action and animated drawings, including fonts, is a great way to connect with your target group on a more deeper level. This kind of explainer animation personifies the company and is ideal for B2C businesses looking to develop a stronger bond with their customers. The creation process could take a while, but hey, it’s worth it for the end product!
5. Typography Explainer Animation
What is that?
The heart of this explainer animation style, which is created in an engaging way for the viewer, consists of one or more typographical fonts. While other styles may be used, clear typographic visuals are easy to understand and focuses viewers’ attention to the message. Full focus, leaves no room for distractions.
Who should use?
Businesses find this style to be absolutely a lifesaver, and those who wish to showcase statistics, facts, etc. B2B will benefit immensely from this explainer animation style, especially when trying to invigorate dry financial data and graphs and leave a lasting impression on potential partners.
Overall, these are the types of animations that is buzzing right now online. We want to have provided some insight on the topic of what the greatest animation video style is for your specific company. Also, these kinds can be merged to create eye-catching hybrid styles, such as a video that has an animated cartoon character, or a whiteboard animation. So don’t be afraid to experiment!